Jumbo & Smurfit Kappa - 1, 2, 3, that’s how you do it!

For some time now, Jumbo has had a successful formula with their ‘house menu’. Easy to compile and available for purchase based on your needs (1, 2 or 3 courses). All ingredients are fresh and contain many vitamins, and a great deal of variety is possible.

Read more

Smurfit Kappa Zedek makes paradise from cardboard

During the ‘Deventer on Stilts’ event, Smurfit Kappa Zedek demonstrated the creative side of cardboard. The company invited its customers for an afternoon with the theme ‘The power of expression’.

Read more

News from the studio

Smurfit Kappa Zedek is known as a leading company with regard to innovative display and packaging developments.

Read more

FSC quality mark

Late last year the time had come: the awarding of the highly coveted FSC Certificate.

Read more

Smurfit Kappa Zedek: an award-winning company!

A floor display developed in the studio of Smurfit Kappa Zedek Münster has been awarded one of the most prestigious POS prizes in the industry.


Aoste, the leading German salami and snacks brand, gave us the assignment early this year to develop a display that was multifunctional, in the sense of a high-diversity product presentation.


“For Aoste, we developed the Interlock display, under the name of ‘The Entertainer’”, explains Dirk Vortkort, head of studio Münster. “This offers a high degree of flexibility, because the height of the trays that are part of the display can be adjusted!” If required, the trays can easily be adjusted or replaced without any tools.
Replacing the trays in the previously created cut-aways in the sidewalls and the rear wall is the matter of a simple operation (and the trays can be placed at various desired heights!).


An added advantage, according to the POPAI jury report, was that the display is made entirely of cardboard and is therefore fully recyclable. This is one of the reasons that this display was awarded the bronze POPAI Indian in the category of innovations.